The Basics.

After attending Seminars or Webinars it is normal to be inspired to take the steps necessary to achieve higher levels in your career.  It is also very normal to let those idea's and inspiration subside, quickly turning into feelings of "Guilty Procrastination".  We have a solution for that.  It is called "eOriginator" and is offered exclusively by Equiscape Corporation.  It is designed to automate the basic fundamentals of building relationships.

Think of eOriginator as a web accessible database.  Within the database you can create "Campaigns".  Within the campaigns you can create pinpoint advertising pieces that are designed specifically for that individual candidate.  In other words, a typical database would consist of; 1. Past Clients, 2. Prospects, 3. Referral Sources and 4. Friends and family.  Your database may have additional groups such as Rotary Club or Church Members.  The message you send Past Clients would be much different than the message you would send to your Church Members.  So, why do so many loan officers send the same message to everyone?  Simplicity.  With eOriginator it is just as simple to slice up your database, any way you like.  We'll help you put together a custom campaign to each group.  And when we say campaign, we mean it.  Our campaigns are an ongoing postcard advertising blitz tailored to your budget and goals.